The brief
I was asked by Curry’s PC World (which is owned by the Dixons group) to produce graphics for banners, booths, stands and collateral for their annual DSGi Live event. This is held to update representatives from all Dixons’ suppliers – including Samsung, Microsoft, Sky and
Sony – on the businesses’ plans for the year ahead.
The execution
The challenge was create an overarching theme for the main DSGi event, while following strict brand guidelines for their suppliers to produce their individual booths and stands.
I was asked by Curry’s PC World (which is owned by the Dixons group) to produce graphics for banners, booths, stands and collateral for their annual DSGi Live event. This is held to update representatives from all Dixons’ suppliers – including Samsung, Microsoft, Sky and
Sony – on the businesses’ plans for the year ahead.
The execution
The challenge was create an overarching theme for the main DSGi event, while following strict brand guidelines for their suppliers to produce their individual booths and stands.
The results
My client loved how I worked with them and the individual suppliers.
My client loved how I worked with them and the individual suppliers.
“THIS IS FANTASTIC!
LOVE IT, LOVE IT, LOVE IT!”
Katie Tassell, Dixons
LOVE IT, LOVE IT, LOVE IT!”
Katie Tassell, Dixons
This was a booth layout for one of the suppliers at the event
